Our Philosophy

My Best Plan was founded in 2009 to realize the promise of price competition by offering Texas electricity customers a simple, convenient way to get the most out of their electricity options. My Best Plan’s philosophy is simple: “Always the Best Electricity Plan for My Home”. We believe you should have the electricity plan that best fits your needs, preferences, and usage profile, all at the best price available in the market and not just now, but each and every time a plan change should be made. Our industry expertise and patent-pending software enable you to capture the savings while our technology and expert staff do the work.

My Best Plan’s approach is customer-centered and unique in the residential sector. Unlike Internet price comparison tools, we are able to base our recommendations on all dimensions of your preferences and usage needs and can offer professional advice to walk you through your options. Because we are not paid by the electric companies, we are free to provide you with the recommendation that is best for your needs without any influence from commissions or other hidden incentives that price comparison tools often receive.